Study case – Effective Graphic Design for TFWA
The set of 3 colorful banners that TFWA used for the last editions of the Asia Pacific Exhibition & Conference are truly impressive from a graphic design perspective. The chosen color scheme is vibrant and eye-catching, which is sure to grab the attention of anyone who sees it. The use of contrasting colors and the movement adds a dynamic energy to the design, making it visually interesting and engaging.
The typography is also well-executed, with clear and legible letterforms that stand out against the background. The balance and composition of the banners are also well-done, with each element placed in a way that guides the viewer’s eye through the design.
Overall, this set of 3 colorful banners is an excellent example of effective graphic design, showcasing the designer’s skills in color theory, typography, and composition. Great job!
About TFWA
Founded in 1984, TFWA is the world’s biggest duty free and travel retail association, providing the industry with high-quality exhibitions, acclaimed conferences and workshops, and in-depth market research. TFWA is instrumental in forging close relationships between suppliers and operators, and plays a vital role in representing the interests of its members and the industry as a whole.
TFWA Asia Pacific Exhibition & Conference held annually in May in Singapore is the only travel retail & duty free exhibition and conference event which focuses on the development of the business in the Asia Pacific region.
TFWA ASIA PACIFIC EXHIBITION & CONFERENCE
Images source – TFWA Instagram